:: The Research Journal of the Costume Culture ::

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Comparative research on the preferences and choices of distribution channels depending on the consumption characteristics on fashion consumer

Sang In Lee, Jihun Yu

The Research Journal of the Costume Culture :: Vol.31 No.3 pp.361-378

DOI:https://doi.org/10.29049/rjcc.2023.31.3.361
Open abstract
A comparison of the types and characteristics of the purchase channel journey of fashion products in the MZ generation

Jung-Woo Lee, Mi Young Kim

The Research Journal of the Costume Culture :: Vol.30 No.5 pp.656-674

DOI:https://doi.org/10.29049/rjcc.2022.30.5.656
Open abstract
Effects of social identification on consumers’ attitude and purchase intention for university logo products

Songmee Kim, Jin Jeong, Yuri Lee

The Research Journal of the Costume Culture :: Vol.28 No.6 pp.755-770

DOI:https://doi.org/10.29049/rjcc.2020.28.6.755
Open abstract
Effects of usage motivation for omni-channel services on continuance and affective commitment and brand purchase intention

Mi Young Choi

The Research Journal of the Costume Culture :: Vol.27 No.6 pp.553-568

DOI:https://doi.org/10.29049/rjcc.2019.27.6.553
Open abstract
Analysis of characteristics of YouTube video contents for the development of pattern drafting video

Yeo Sun Kang

The Research Journal of the Costume Culture :: Vol.27 No.6 pp.599-614

DOI:https://doi.org/10.29049/rjcc.2019.27.6.599
Open abstract
A study on the conceptual structure of purchase risks in fashion consumption through online channels

Sang-Hee An

The Research Journal of the Costume Culture :: Vol.27 No.5 pp.496-511

DOI:https://doi.org/10.29049/rjcc.2019.27.5.496
Open abstract
Cross-channel consumption behavior of clothing product

Woo Jung Hong, Kyu-Hye Lee

The Research Journal of the Costume Culture :: Vol.27 No.2 pp.98-108

DOI:https://doi.org/10.29049/rjcc.2019.27.2.98
Open abstract
Effects of omni channel characteristics on consumers’ perceived risk, attitude, and intention

Jung-min Hong, Su-yun Shin

The Research Journal of the Costume Culture :: Vol.26 No.3 pp.346-359

DOI:https://doi.org/10.29049/rjcc.2018.26.3.346
Open abstract
Influences of omni-channel shopping motivations on consumer acceptance of omni-channel strategies through fashion product purchasing processes

Aekyung Kim, Eun-Jung Lee

The Research Journal of the Costume Culture :: Vol.26 No.1 pp.109-124

DOI:https://doi.org/10.29049/rjcc.2018.26.1.109
Open abstract
Influences of channel assessment on the usage levels of multi-channels by product category in decision making process for purchasing fashion products

Sung Ryul Park, Mi Sook Kim

The Research Journal of the Costume Culture :: Vol.24 No.6 pp.803-816

DOI:https://doi.org/10.7741/rjcc.2016.24.6.803
Open abstract
The effect of UNIQLO’s online and offline brand images on the purchase intention as a multichannel brand

Jieyurn Kim^†

The Research Journal of the Costume Culture :: Vol.21 No.1 pp.42-56

DOI:https://doi.org/10.7741/rjcc.2013.21.1.042
Open abstract