:: The Research Journal of the Costume Culture ::

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A case study on the content types and characteristics of global fashion YouTubers

Koh Woon Kim, Yoon Kim

The Research Journal of the Costume Culture :: Vol.28 No.3 pp.389-407

DOI:https://doi.org/10.29049/rjcc.2020.28.3.389
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Analysis of characteristics of YouTube video contents for the development of pattern drafting video

Yeo Sun Kang

The Research Journal of the Costume Culture :: Vol.27 No.6 pp.599-614

DOI:https://doi.org/10.29049/rjcc.2019.27.6.599
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A comparative analysis of Cartier’s and Tiffany&Co.’s strategies for brand story videos on their YouTube brand channels

Jiyoun Hong

The Research Journal of the Costume Culture :: Vol.24 No.4 pp.498-510

DOI:https://doi.org/10.7741/rjcc.2016.24.4.498
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