:: The Research Journal of the Costume Culture ::

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Analysis of characteristics of YouTube video contents for the development of pattern drafting video

Yeo Sun Kang

The Research Journal of the Costume Culture :: Vol.27 No.6 pp.599-614

DOI:https://doi.org/10.29049/rjcc.2019.27.6.599
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Effects of beauty vloggers’ parasocial interaction on Chinese consumers’ attitudes toward vlogs and the products

Meina Nan, Jee-Sun Park

The Research Journal of the Costume Culture :: Vol.26 No.5 pp.649-664

DOI:https://doi.org/10.29049/rjcc.2018.26.5.649
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