-
The effect of consumers' self-regulatory modes and scarcity messages on fashion product evaluations
The Research Journal of the Costume Culture :: Vol.22 No.1 pp.99-111
DOI:https://doi.org/10.7741/rjcc.2014.22.1.099
Open abstract
The effect of consumers' self-regulatory modes and scarcity messages on fashion product evaluations
The Research Journal of the Costume Culture :: Vol.22 No.1 pp.99-111
DOI:https://doi.org/10.7741/rjcc.2014.22.1.099
Open abstract