:: The Research Journal of the Costume Culture ::

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The relationship between consumer experience, image perception, and word-of-mouth intention in standalone pop-up stores and pop-ups within department stores

Zhuying Piao, In-Hyoung Park, Ruiyu Wu, Jae-Eun Chung

The Research Journal of the Costume Culture :: Vol.32 No.2 pp.260-286

DOI:https://doi.org/10.29049/rjcc.2024.32.2.260
Open abstract
Factors affecting millennials’ intentions to use social commerce in fashion shopping

Tiffany Bounkhong, Eunjoo Cho

The Research Journal of the Costume Culture :: Vol.25 No.6 pp.928-942

DOI:https://doi.org/10.29049/rjcc.2017.25.6.928
Open abstract
The effects of young consumers’ perceptions of environment-friendly shopping bags and environmental consciousness on attitudes and purchase intentions

Madalyn Smith, Eunjoo Cho, Kathleen R. Smith

The Research Journal of the Costume Culture :: Vol.24 No.5 pp.687-696

DOI:https://doi.org/10.7741/rjcc.2016.24.5.687
Open abstract
Regret after purchasing fashion goods

Nam Hae Cho, Soo Kyeong Park

The Research Journal of the Costume Culture :: Vol.23 No.5 pp.846-860

DOI:https://doi.org/10.7741/rjcc.2015.23.5.846
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A Study on the Strategy of the Environment-friendly Fashion Marketing Mixes

Ji-Hun Yu^†, Min-Kyung Kim

The Research Journal of the Costume Culture :: Vol.19 No.3 pp.637-649

DOI:
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