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Fashion savvy Ⅱ: The influences of fear of negative evaluation by others,self esteem, and consumer confidence in fashion decisions on fashion savvy

Hye-Jung Park^†, Kyung Sook Jeon^*

The Research Journal of the Costume Culture :: Vol.21 No.4 pp.562-575

DOI:https://doi.org/10.7741/rjcc.2013.21.4.562
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Fashion savvy I: Scale validation and the relationship with consumer propensity to observe

Kyung Sook Jeon^†, Hye-Jung Park^*

The Research Journal of the Costume Culture :: Vol.20 No.5 pp.753-765

DOI:https://doi.org/10.7741/rjcc.2012.20.5.753
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