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A case study on value creation of fashion brands using content collaboration targeting MZ generation
Haekyung Shin
The Research Journal of the Costume Culture :: Vol.28 No.6 pp.830-844
DOI:https://doi.org/10.29049/rjcc.2020.28.6.830
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Informatics analysis of consumer reviews for ｢Frozen 2｣ fashion collaboration products
Yeong-Hyeon Choi
, Kyu-Hye LeeThe Research Journal of the Costume Culture :: Vol.28 No.2 pp.265-284
DOI:https://doi.org/10.29049/rjcc.2020.28.2.265
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A study on the textile pattern design of fashion designers' brands and H&M collaboration collections
The Research Journal of the Costume Culture :: Vol.21 No.1 pp.93-116
DOI:https://doi.org/10.7741/rjcc.2013.21.1.093
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