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The influence of consumers’ personality types on perceived risk to loyalty and purchase intentions
The Research Journal of the Costume Culture :: Vol.25 No.5 pp.682-693
DOI:https://doi.org/10.29049/rjcc.2017.25.5.682
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The Research Journal of the Costume Culture :: Vol.24 No.1 pp.41-53
DOI:https://doi.org/10.7741/rjcc.2016.24.1.041
Open abstract