The relationship between consumer experience, image perception, and word-of-mouth intention in standalone pop-up stores and pop-ups within department stores View count 608

Zhuying Piao, In-Hyoung Park, Ruiyu Wu, Jae-Eun Chung

The Research Journal of the Costume Culture :: Vol.32 No.2 pp.260-286

DOI:https://doi.org/10.29049/rjcc.2024.32.2.260

The effect of attribute evaluation and consumption value on the purchase involvement in the global luxury fashion brands View count 2850

Mun Young Kim

The Research Journal of the Costume Culture :: Vol.28 No.2 pp.215-228

DOI:https://doi.org/10.29049/rjcc.2020.28.2.215

Luxury, sustainability and the future - The case study of Burberry - View count 5314

Su Yun Bae

The Research Journal of the Costume Culture :: Vol.27 No.1 pp.64-71

DOI:https://doi.org/10.29049/rjcc.2019.27.1.064

Luxury value-based segmentation, brand personality, and purchase behavior of Mongolian female consumers View count 1498

Ganbold Amarjargal, Jonghoon Kim, Jee-Sun Park

The Research Journal of the Costume Culture :: Vol.26 No.3 pp.427-449

DOI:https://doi.org/10.29049/rjcc.2018.26.3.427

The types and roles of domestic events by luxury jewelry brands analyzed based on articles during the period of 1990~2013 View count 1947

Jiyoun Hong, Nayoung Hong

The Research Journal of the Costume Culture :: Vol.22 No.5 pp.862-872

DOI:https://doi.org/10.7741/rjcc.2014.22.5.862

The characteristics of the development of ‘Tiffany’, the name of the luxury jewelry brands, in Korea as found in the newspapers during the period from the liberation to the 1989 View count 1593

Jiyoun Hong, Nayoung Hong

The Research Journal of the Costume Culture :: Vol.22 No.4 pp.595-604

DOI:https://doi.org/10.7741/rjcc.2014.22.4.595

The Role of Self-Construal and Emotionsin Younger Consumers’ Commitment to Luxury Brands View count 2346

Jiyoung Hwang^†, Jay Kandampully^*

The Research Journal of the Costume Culture :: Vol.20 No.4 pp.604-615

DOI:https://doi.org/10.7741/rjcc.2012.20.4.604