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Analyzing fashion item purchase patterns and channel transition patterns using association rules and brand loyalty in big data View count 969
The Research Journal of the Costume Culture :: Vol.32 No.2 pp.199-214
 
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The effects of fashion consumers’ moral identity and empathy propensity on ethical consumption attitude and donation behavior View count 1563
The Research Journal of the Costume Culture :: Vol.29 No.3 pp.307-327
 
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An analysis of the characteristics of the Chinese contemporary fashion market and the competitiveness of the Korean fashion brand View count 1729
The Research Journal of the Costume Culture :: Vol.25 No.2 pp.145-158
 
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Fashion consumer segmentation through socio-lifestyles - Bangkok samples - View count 1741
The Research Journal of the Costume Culture :: Vol.21 No.2 pp.301-308
 
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