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Market segmentation based on the clothing benefits of female college students in Uzbekistan View count 1047

Parpikhodjaeva Nargiza, Okhee Lee

The Research Journal of the Costume Culture :: Vol.29 No.6 pp.795-809

DOI:https://doi.org/10.29049/rjcc.2021.29.6.795

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Effect of eco-friendly clothing knowledge and consciousness on ecological clothing consumption behavior View count 2695

Kyung-Sook Kwon, Kyu-Hye Lee

The Research Journal of the Costume Culture :: Vol.26 No.6 pp.982-993

DOI:https://doi.org/10.29049/rjcc.2018.26.6.982

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A Study on Advertising Effect according to Involvement, Advertising Location and Advertising Forms - Focusing on the Fashion Internet Search Advertising - View count 1647

Eun-Suk Je^†

The Research Journal of the Costume Culture :: Vol.20 No.2 pp.251-262

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