Psychological mechanisms in the acceptance of live commerce services View count 221

Mi Young Choi

The Research Journal of the Costume Culture :: Vol.33 No.3 pp.304-321

DOI:https://doi.org/10.29049/rjcc.2025.33.3.304

Effect of shopping platform attribute evaluations on platform trust and reuse intention View count 619

Seung Yeon Kim, Eunah Yoh

The Research Journal of the Costume Culture :: Vol.31 No.3 pp.310-329

DOI:https://doi.org/10.29049/rjcc.2023.31.3.310

A study on the effectiveness of authenticity marketing View count 664

Hye Jung Kim, Young-Ju Rhee

The Research Journal of the Costume Culture :: Vol.31 No.3 pp.394-410

DOI:https://doi.org/10.29049/rjcc.2023.31.3.394

The characteristics of fashion live commerce channels and consumer trust View count 1544

Shinyoung Park, Su-yun Shin

The Research Journal of the Costume Culture :: Vol.29 No.5 pp.665-678

DOI:https://doi.org/10.29049/rjcc.2021.29.5.665

The effect of information source and content informativeness on acceptance intention in a live commerce shopping environment View count 1271

Mi Young Choi

The Research Journal of the Costume Culture :: Vol.29 No.4 pp.554-571

DOI:https://doi.org/10.29049/rjcc.2021.29.4.554

Effects of image congruity of social commerce and fashion brand types on purchase intention View count 2969

Hyeonyong Park, Hyung Woo Choi, Hyun-Hwa Lee

The Research Journal of the Costume Culture :: Vol.27 No.2 pp.81-97

DOI:https://doi.org/10.29049/rjcc.2019.27.2.81

The effect of consumer trust on positive online reviews of cosmetics View count 1452

Ji Hye Park, Mi Sook Kim, Choon Sup Hwang

The Research Journal of the Costume Culture :: Vol.25 No.6 pp.831-846

DOI:https://doi.org/10.29049/rjcc.2017.25.6.831

The effects of brand trust and attributions on the eco-friendly line extension View count 2559

Heekang Moon, Hyun-Hwa Lee

The Research Journal of the Costume Culture :: Vol.23 No.4 pp.537-553

DOI:https://doi.org/10.7741/rjcc.2015.23.4.537

Construct validity and criterion-related validity of consumption value in preschooler clothing View count 5689

Young Ju Rhee^†, Joo Yun Lee

The Research Journal of the Costume Culture :: Vol.21 No.3 pp.413-430

DOI:https://doi.org/10.7741/rjcc.2013.21.3.413

Antecedents and consequences of trust and commitment in apparel manufacturer-contractor relationships: The moderating role of length of relationship View count 2526

Jae-Ok Park^†, Na Ri Park

The Research Journal of the Costume Culture :: Vol.21 No.2 pp.220-233

DOI:https://doi.org/10.7741/rjcc.2013.21.2.220