:: The Research Journal of the Costume Culture ::

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The effect of AI shopping assistant’s motivated consumer innovativeness on satisfaction and purchase intention

Hye Jung Kim, Young-Ju Rhee

The Research Journal of the Costume Culture :: Vol.31 No.5 pp.651-668

DOI:https://doi.org/10.29049/rjcc.2023.31.5.651
Open abstract
A study on the effectiveness of authenticity marketing

Hye Jung Kim, Young-Ju Rhee

The Research Journal of the Costume Culture :: Vol.31 No.3 pp.394-410

DOI:https://doi.org/10.29049/rjcc.2023.31.3.394
Open abstract
How do consumers’ perceptions of brands change?

Hee Seung Kwak, Jeong Ah Park, Hyun-Hwa Lee

The Research Journal of the Costume Culture :: Vol.30 No.2 pp.189-207

DOI:https://doi.org/10.29049/rjcc.2022.30.2.189
Open abstract
The characteristics of fashion live commerce channels and consumer trust

Shinyoung Park, Su-yun Shin

The Research Journal of the Costume Culture :: Vol.29 No.5 pp.665-678

DOI:https://doi.org/10.29049/rjcc.2021.29.5.665
Open abstract
How Instagram usage time and spending on fashion products affects product attitude and purchase intention according to influencer type

Ji-hye Kwak, Eunah Yoh

The Research Journal of the Costume Culture :: Vol.28 No.6 pp.875-889

DOI:https://doi.org/10.29049/rjcc.2020.28.6.875
Open abstract
Effects of usage motivation for omni-channel services on continuance and affective commitment and brand purchase intention

Mi Young Choi

The Research Journal of the Costume Culture :: Vol.27 No.6 pp.553-568

DOI:https://doi.org/10.29049/rjcc.2019.27.6.553
Open abstract
The effect of perceived value and risk on purchasing intention of up-cycling fashion product

Ha Youn Kim, Jongsun Kim

The Research Journal of the Costume Culture :: Vol.26 No.6 pp.899-918

DOI:https://doi.org/10.29049/rjcc.2018.26.6.899
Open abstract
A study on consumer attitudes and purchase intentions for 3D printed products in the fashion industry

Jisoo Kim, Sangmoo Shin

The Research Journal of the Costume Culture :: Vol.26 No.6 pp.919-933

DOI:https://doi.org/10.29049/rjcc.2018.26.6.919
Open abstract
Comparison of fabric color, texture preference, and purchasing intention to fabrics recognized by smartphone displays

Taejin Kim, Jeong Seon Sang, Myung-Ja Park

The Research Journal of the Costume Culture :: Vol.25 No.6 pp.819-830

DOI:https://doi.org/10.29049/rjcc.2017.25.6.819
Open abstract
The effect of consumer trust on positive online reviews of cosmetics

Ji Hye Park, Mi Sook Kim, Choon Sup Hwang

The Research Journal of the Costume Culture :: Vol.25 No.6 pp.831-846

DOI:https://doi.org/10.29049/rjcc.2017.25.6.831
Open abstract
The effect of consumption propensity and fashion product consumption attitude on fair trade fashion product purchase intension

Ye Jin Song, Sangmoo Shin

The Research Journal of the Costume Culture :: Vol.25 No.5 pp.656-669

DOI:https://doi.org/10.29049/rjcc.2017.25.5.656
Open abstract
The influence of consumers’ personality types on perceived risk to loyalty and purchase intentions

Jihun Yu, Sang In Lee

The Research Journal of the Costume Culture :: Vol.25 No.5 pp.682-693

DOI:https://doi.org/10.29049/rjcc.2017.25.5.682
Open abstract
Consumer responses to retailer messages indicating time remaining to use mileage

Jung-Min Shin, Eunah Yoh

The Research Journal of the Costume Culture :: Vol.24 No.1 pp.13-26

DOI:https://doi.org/10.7741/rjcc.2016.24.1.013
Open abstract
Regret after purchasing fashion goods

Nam Hae Cho, Soo Kyeong Park

The Research Journal of the Costume Culture :: Vol.23 No.5 pp.846-860

DOI:https://doi.org/10.7741/rjcc.2015.23.5.846
Open abstract
The effects of consumers’ sense of community regarding outdoor brand on behavioral commitment, purchasing satisfaction, and repurchasing intention

Eun-Jeong Jang, In-Sook Ann, Eun-Jin Lee

The Research Journal of the Costume Culture :: Vol.23 No.5 pp.906-921

DOI:https://doi.org/10.7741/rjcc.2015.23.5.906
Open abstract
Effect of eco-label recognition on corporate association and purchasing intention in fashion business

Sangmoo Shin, Min Jung Kim

The Research Journal of the Costume Culture :: Vol.23 No.3 pp.523-536

DOI:https://doi.org/10.7741/rjcc.2015.23.3.523
Open abstract
The influence of sustainability management fit of SPA brand on consumer purchase intention

Jimin Lee, Sunhee Kim

The Research Journal of the Costume Culture :: Vol.23 No.2 pp.161-175

DOI:https://doi.org/10.7741/rjcc.2015.23.2.161
Open abstract
A study on fashion brand's SNS marketing

Ara Ko, Sunhee Kim

The Research Journal of the Costume Culture :: Vol.22 No.6 pp.1011-1027

DOI:https://doi.org/10.7741/rjcc.2014.22.6.1011
Open abstract
The relationship of the characteristics of fashion brand SNS, relationship quality and purchase intention

Yoojung Lee, Nam Hae Cho

The Research Journal of the Costume Culture :: Vol.22 No.5 pp.834-847

DOI:https://doi.org/10.7741/rjcc.2014.22.5.834
Open abstract
Purchase intention on naturally dyed clothing depending on fabric benefit sought and attitudes - A cross-cultural study between Korea and the United States -

Jongmyoung Choi, Sookhyun Kim

The Research Journal of the Costume Culture :: Vol.22 No.2 pp.183-197

DOI:https://doi.org/10.7741/rjcc.2014.22.2.183
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