Effects of perceived interactivity on purchase intention of mobile fashion shopping malls View count 3997

Suyun Shin^†, Minjung Kim

The Research Journal of the Costume Culture :: Vol.21 No.6 pp.891-906

DOI:https://doi.org/10.7741/rjcc.2013.21.6.891

A study on the relationship between skin care of attitudes and behavior View count 3924

Kil-Soon Park^†, Ji-Young Lee^*

The Research Journal of the Costume Culture :: Vol.21 No.5 pp.629-638

DOI:https://doi.org/10.7741/rjcc.2013.21.5.629

Model analysis of slogan attitude, brand attitude, and brand recall of retail brands View count 3205

Eunah Yoh^†

The Research Journal of the Costume Culture :: Vol.21 No.3 pp.338-347

DOI:https://doi.org/10.7741/rjcc.2013.21.3.338

Effects of direction and evaluative contents of online reviews on consumer attitudes toward clothing products View count 2122

Kyu-Hye Lee^†, Hyun-Jin Seo

The Research Journal of the Costume Culture :: Vol.21 No.3 pp.440-451

DOI:https://doi.org/10.7741/rjcc.2013.21.3.440

Effectiveness of fashion banner advertising according to university students’ attitudes toward internet advertisement View count 2373

Yongsook Kim^†, Mira Mun^*

The Research Journal of the Costume Culture :: Vol.20 No.5 pp.736-752

DOI:https://doi.org/10.7741/rjcc.2012.20.5.736

Self-efficacy and Body Satisfaction according to College Students' Appearance Management Attitudes Typology View count 2434

Hyun-Ju Cho^†, Eun-Hee Park

The Research Journal of the Costume Culture :: Vol.20 No.4 pp.515-528

DOI:https://doi.org/10.7741/rjcc.2012.20.4.515

E-tail Uses and Gratifications to Understand Apparel Consumers View count 2424

Kyu-Hye Lee^†, Jee-Sun Park^*

The Research Journal of the Costume Culture :: Vol.20 No.2 pp.272-285

High School Students' Buying Attitudes toward School Uniform Brands according to Clothing Conformity View count 5820

Myung-Ja Park^*†, Ji-Min Seo, Ji-Yeon Lee^*

The Research Journal of the Costume Culture :: Vol.19 No.6 pp.1320-1333

The Effect of Self-Monitoring and Self-Consciousness to Cosmetic Attitude View count 3867

Kil-Soon Park^†, Ji-Young Lee

The Research Journal of the Costume Culture :: Vol.19 No.4 pp.766-779

Effect of Color Sensibility Evaluation of Clothing Product on Attitude toward Product in On-line and Off-line -Focusing on White T-Shirt- View count 4107

Eunah Yoh^†

The Research Journal of the Costume Culture :: Vol.19 No.3 pp.650-660