The effects of young consumers’ perceptions of environment-friendly shopping bags and environmental consciousness on attitudes and purchase intentions View count 2607

Madalyn Smith, Eunjoo Cho, Kathleen R. Smith

The Research Journal of the Costume Culture :: Vol.24 No.5 pp.687-696

DOI:https://doi.org/10.7741/rjcc.2016.24.5.687

The effect of product benefits and product identification on purchase intention View count 2771

Sun-Hyung Choi, Ji-Hyun Hong

The Research Journal of the Costume Culture :: Vol.24 No.4 pp.417-430

DOI:https://doi.org/10.7741/rjcc.2016.24.4.417

The effect of fashion shopping orientation on consumer’s purchase intention in a mobile shopping mall View count 2329

Jin Mie Chae

The Research Journal of the Costume Culture :: Vol.24 No.4 pp.457-470

DOI:https://doi.org/10.7741/rjcc.2016.24.4.457

Consumer responses to retailer messages indicating time remaining to use mileage View count 2567

Jung-Min Shin, Eunah Yoh

The Research Journal of the Costume Culture :: Vol.24 No.1 pp.13-26

DOI:https://doi.org/10.7741/rjcc.2016.24.1.013

Repurchase intention toward fast fashion brands View count 3726

Kyung Sook Jeon, Hye-Jung Park

The Research Journal of the Costume Culture :: Vol.23 No.6 pp.940-954

DOI:https://doi.org/10.7741/rjcc.2015.23.6.940

Influence of consumer attitudes toward fashion art marketing on purchase intention View count 2090

Ji hye Park, Choon Sup Hwang

The Research Journal of the Costume Culture :: Vol.23 No.3 pp.353-367

DOI:https://doi.org/10.7741/rjcc.2015.23.3.353

The effects of clothes shopping orientation and perceived risk on purchase intention in social commerce View count 2410

Hyejin Kim, Myungsun Chung

The Research Journal of the Costume Culture :: Vol.23 No.3 pp.384-399

DOI:https://doi.org/10.7741/rjcc.2015.23.3.384

The influence of sustainability management fit of SPA brand on consumer purchase intention View count 4124

Jimin Lee, Sunhee Kim

The Research Journal of the Costume Culture :: Vol.23 No.2 pp.161-175

DOI:https://doi.org/10.7741/rjcc.2015.23.2.161

A study on fashion brand's SNS marketing View count 2883

Ara Ko, Sunhee Kim

The Research Journal of the Costume Culture :: Vol.22 No.6 pp.1011-1027

DOI:https://doi.org/10.7741/rjcc.2014.22.6.1011

The relationship of the characteristics of fashion brand SNS, relationship quality and purchase intention View count 2210

Yoojung Lee, Nam Hae Cho

The Research Journal of the Costume Culture :: Vol.22 No.5 pp.834-847

DOI:https://doi.org/10.7741/rjcc.2014.22.5.834

Effects of perceived interactivity on purchase intention of mobile fashion shopping malls View count 3997

Suyun Shin^†, Minjung Kim

The Research Journal of the Costume Culture :: Vol.21 No.6 pp.891-906

DOI:https://doi.org/10.7741/rjcc.2013.21.6.891

The influence of consumers’ sports involvement on their attitudes to sports sponsorship of sportswear, brand equity, and purchase intention View count 3990

Choon Sup Hwang^†, Mi Hyoun Choi^*

The Research Journal of the Costume Culture :: Vol.21 No.6 pp.921-937

DOI:https://doi.org/10.7741/rjcc.2013.21.6.921

The effect of UNIQLO’s online and offline brand images on the purchase intention as a multichannel brand View count 3588

Jieyurn Kim^†

The Research Journal of the Costume Culture :: Vol.21 No.1 pp.42-56

DOI:https://doi.org/10.7741/rjcc.2013.21.1.042

Modeling study on repeat purchase intention on silk products based on the electronic commercial platform View count 2084

Guolian Liu^*†, Rui Shi, Gaihang Li

The Research Journal of the Costume Culture :: Vol.20 No.6 pp.937-941

DOI:https://doi.org/10.7741/rjcc.2012.20.6.937

The Effects of Sportswear Brands' Country-of-Origin on Purchase Intention in Terms of Brand Personality as Perceived by Chinese University Students View count 3087

Yong-Sook Kim^†, Fang-Fang Zhang^*

The Research Journal of the Costume Culture :: Vol.20 No.2 pp.208-221